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THE TRADE · Nº 843 · EDITION 1 · LAUNCHING SOON

LUND CARDS · THE TRADENº 843 PROPOSED
THE PIPELINE CARD — the LSC-1 face
THE CARD AS TEXT · FOR EYES AND FOR MACHINES

THE PIPELINE CARD · a pipeline the forecast can stand on

WAKES WHEN someone runs a pipeline review or a forecast, or asks what will close and what is stuck

THE LOOP

  1. pipeline.py hygiene · stale, past due
  2. fix the record or close the deal lost
  3. stage odds from closed deals, each quarter
  4. forecast · weighted, by stage, by owner
  5. aging · the deals stuck past their stage

NEVER

  • Borrow another company's stage odds
  • Let a rep set the odds on their own deals
  • Forecast a deal with no amount or no next step

IT MAKES new — the sheet (example rows) and stages.json beside it; hygiene — stale, past due, no next step, no amount; forecast — weighted forecast and coverage, by stage and owner; aging — days in stage against the median; outliers named.

THE STANDARD a pipeline is a record of promises; hygiene is whether it is true; the odds are yours; the forecast is arithmetic, and said so; a deal twice as long in a stage as the median is not in that stage; coverage is a rule of thumb; one currency at a time.

IN THE BOX SKILL.md · CARD.md · TIN.md · START-HERE.md · LICENSE-NOTE.md · THE-CLAUSES.md · MY-LEDGER.md · WITNESS.md · SELFTEST.md · AUDIT.md · MANIFEST.md · HOSTS.md · scripts/pipeline.py · references/PIPELINE-HYGIENE.md · rules/ (4 doors) · system/ (2 prompts) · mcp/mcp_card.py · card.json · card.svg · card-machine.svg · card.html.

PROOF SELFTEST 13/13 · witnessed in Claude 2026-10-09 · Edition 1.

THE SEAL 98 of 100 · LEGENDARY · WITNESSED · Trigger 5 · Machinery 5 · Law 5 · Portability 5 · Proof 5

IT CAN BE WRONG an AI reading a text file: it can be wrong and can invent a number, a rule, a name or a date; check what matters against your own records and the source; the risk is yours. THE-CLAUSES.md rides in the packet and is part of the licence.

THE PUNCH · SHA-256 OF SKILL.MD · 2FE56EB3154FCDE2F0AFA93B

THE FACE, FULL SIZE → · THE MACHINE FACE → · card.json →

THE PIPELINE CARD

a pipeline the forecast can stand on

NEW · HYGIENE · FORECAST · AGING

98LEGENDARYWITNESSEDIN CLAUDEIN LUNDRIN CHATGPT

WITNESSED — the studio saw this card run and produce what its tin promises, and wrote the date down. What the marks mean →

THE SPEC SHEET · READ BEFORE YOU BUY · THE STANDARD EVERY CARD MEETS →

SEAL
98 of 100 · LEGENDARY · WITNESSED
EDITION
E1 · witnessed 2026-10-09
MACHINE
scripts/pipeline.py · 4 commands · selftest 13/13
RUNS
On your own computer. Standard library only, offline; no account, no key, no telemetry.
HOSTS
Claude · Claude Code · ChatGPT · Gemini · any AI that reads a file (HOSTS.md names each door)
LICENCE
One person, any number of their own AIs and computers · editions replace files · nothing renews · freeze, not loss
PUNCH
2FE56EB3154FCDE2F0AFA93B · sha-256 of SKILL.md · check any file against it →

CITE THIS CARDTHE PIPELINE CARD, Edition 1. Lund Studio LLC, Westminster, Colorado. https://lundr.tech/?view=pipeline-card. Punch 2FE56EB3154FCDE2F0AFA93B. Retrieved 2026-10-10.

What it is.

Keeps a sales pipeline honest and turns it into a forecast the team can stand on: names every stale deal, past-due close date, missing next step and missing amount; weights the open pipeline by the team's own stage odds from its closed deals, by stage and by owner; shows coverage against the quota; and finds deals that have sat in a stage far longer than the rest.

It carries a machine that shows its working: new — the sheet (example rows) and stages.json beside it; hygiene — stale, past due, no next step, no amount; forecast — weighted forecast and coverage, by stage and owner; aging — days in stage against the median; outliers named — 13 checks in its selftest, every command on the record. It will never borrow another company's stage odds; never let a rep set the odds on their own deals; never forecast a deal with no amount or no next step.

Six laws, written into the card.

They are in the card itself, so the AI follows them.

A PIPELINE IS A RECORD OF PROMISES; HYGIENE IS WHETHER IT IS TRUEStale, past due, no next step, no amount — fixed or closed, never forecast.
THE ODDS ARE YOURSWon divided by all that reached the stage, from your closed deals, recomputed each quarter; never borrowed, never set by the rep.
THE FORECAST IS ARITHMETIC, AND SAID SOAmount times odds is a weighted sum, not a prediction.
A DEAL TWICE AS LONG IN A STAGE AS THE MEDIAN IS NOT IN THAT STAGEAging names it; the review decides.
COVERAGE IS A RULE OF THUMBThree times the number is a convention; a team's win rate sets its own.
ONE CURRENCY AT A TIMEThe machine refuses to add two currencies into one figure.

What rides in the card.

In the card’s own voice, with a machine that shows its working.

THE GUIDEreferences/PIPELINE-HYGIENE.md
THE MACHINEpipeline.py · four commandsnew — the sheet (example rows) and stages.json beside it; hygiene — stale, past due, no next step, no amount; forecast — weighted forecast and coverage, by stage and owner; aging — days in stage against the median; outliers named. Every command prints its working and refuses a bad input; 13 checks in its selftest, every command on the record.

What it does once your AI has it.

  • new The sheet (example rows) and stages.json beside it
  • hygiene Stale, past due, no next step, no amount
  • forecast Weighted forecast and coverage, by stage and owner
  • aging Days in stage against the median; outliers named
  • On the record Five example deals: a dead one named three ways (stale, past due, no next step) and one with no amount; the forecast weighted by the example stage odds with coverage against the number; and the deal that has sat in its stage far longer than the rest.

What it will never do.

It will never borrow another company's stage odds; never let a rep set the odds on their own deals; never forecast a deal with no amount or no next step.

The forecast is a weighted sum on the sheet, not a prediction. Hygiene is about the record, not the deal. The odds are only as good as the closed-deal history they came from; a young team has rough odds and should say so. It is an AI reading a text file: it can be wrong, so check what matters against your own records and the source.

What’s in the buy.

  • CARD.md — the whole card: who it is, its laws, when it says no, what it carries · SKILL.md — the door your AI reads first · START-HERE.md — the first five minutes, for you
  • PIPELINE-HYGIENE.md — the guide in references/, in the card's own voice
  • scripts/pipeline.py — the machine: new · hygiene · forecast · aging, standard library only, selftest 13/13
  • WITNESS.md + SELFTEST.md — every command on the record, as it printed · MANIFEST.md, every file hashed · AUDIT.md, the twelve checks
  • MY-LEDGER.md — the card's memory, on your own machine · TIN.md · LICENSE-NOTE.md · THE-CLAUSES.md · HOSTS.md
  • card.svg + card-machine.svg + card.json · card.html, the card as one offline file · the doors for ChatGPT, Gemini, Cursor, Claude Code and MCP hosts (rules/, system/, mcp/)

PROOF · SELFTEST 13/13 · 4 COMMANDS ON THE RECORD · WITNESSED IN CLAUDE 2026-10-09 · EDITION 1 · PUNCH 2FE56EB3154FCDE2F0AFA93B

ON EVERY DOOR · A CARD FOR YOUR AI, A FILE FOR YOUR COMPUTER

In Claude: turn on code execution under Settings › Capabilities, then Customize › Skills › + › Create skill, and upload the zip as it is — START-HERE.md in the box walks you through it, and tells you how to keep the ledger. In ChatGPT, Gemini and the rest: a Project, a GPT or a Gem with the card’s files attached and the short door in the box pasted as its instructions. The words run anywhere an AI reads Markdown; the machines run wherever the host runs Python. Witnessed in Claude only. The host marks →

Take it.

Nº 843 PROPOSED — LAUNCHING SOON

Sold as is under the term printed. A card instructs an AI you operate; results depend on your model, your files and your judgement. Not medical, legal, tax or financial advice, never the person’s boss, and not a licence to practise. The terms →

ONE PAYMENT · NOTHING RENEWS ITSELF

OFFLINE · ONE LICENCE · PUNCH-CHECKABLE · THE STANDARD

One payment. The file is yours to keep and keeps working at its edition; new editions issued in the year after you buy reach you by email as replacement files. Tax is added at checkout where it applies. Nothing auto-renews.

One email when it is on sale, from the studio; nothing else, ever.

A TERM, NOT A SUBSCRIPTION: NOTHING RENEWS ITSELF AND NOBODY IS CHARGED AGAIN. WHEN A TERM ENDS THE FILES STAY ON YOUR COMPUTER AND STAY READABLE — FREEZE, NOT LOSS.

THE MACHINE · IN THE OPEN · FROM THE WITNESSED RUN OF 2026-10-09

pipeline.py, every command showing its working.

A small Python program, standard library only. Your AI runs it; you can too. Every block below is pasted from the card’s own WITNESS.md, as printed.

newthe sheet (example rows) and stages.json beside it
hygienestale, past due, no next step, no amount
forecastweighted forecast and coverage, by stage and owner
agingdays in stage against the median; outliers named
selftest13 checks that prove the machine; it must print 13/13
new · THE SHEET (EXAMPLE ROWS) AND STAGES.JSON BESIDE IT
$ python3 scripts/pipeline.py new pipeline.csv
sheet written · pipeline.csv · 5 example deals (invented) · stages.json written beside it with EXAMPLE odds to replace with your own
hygiene · STALE, PAST DUE, NO NEXT STEP, NO AMOUNT
$ python3 scripts/pipeline.py hygiene pipeline.csv --today 2026-10-09
HYGIENE · pipeline.csv · 5 deals · 4 finding(s) · as of 2026-10-09 · stale after 14 days
  STALE            Harbor onboarding · no activity for 41 days
  PAST DUE         Harbor onboarding · close date 2026-09-30 is 9 days ago
  NO NEXT STEP     Harbor onboarding · nothing scheduled
  NO AMOUNT        Pioneer pilot · the forecast cannot count it
forecast · WEIGHTED FORECAST AND COVERAGE, BY STAGE AND OWNER
$ python3 scripts/pipeline.py forecast pipeline.csv --stages stages.json --quota 250000
FORECAST · open pipeline USD 300,000 · weighted USD 177,600
  negotiation     1 deals · USD       90,000 · odds  80% · weighted USD 72,000
  proposal        1 deals · USD      150,000 · odds  60% · weighted USD 90,000
  evaluation      1 deals · USD       48,000 · odds  30% · weighted USD 14,400
  discovery       1 deals · USD       12,000 · odds  10% · weighted USD 1,200
  owner Rep A     2 deals · USD       60,000 · weighted USD 15,600
  owner Rep B     1 deals · USD       90,000 · weighted USD 72,000
  owner Rep C     1 deals · USD      150,000 · weighted USD 90,000
COVERAGE · 1.2x of USD 250,000 on the whole pipeline · 0.71x weighted · under 3x is thin by most teams' rule of thumb
NOTE · arithmetic on the sheet with the team's own odds, not a prediction; the odds come from closed deals, never from hope
aging · DAYS IN STAGE AGAINST THE MEDIAN; OUTLIERS NAMED
$ python3 scripts/pipeline.py aging pipeline.csv --today 2026-10-09
AGING · pipeline.csv · days in stage as of 2026-10-09
  discovery       100 days · Harbor onboarding
  discovery         8 days · Pioneer pilot
  evaluation       14 days · Northwind support automation
  negotiation       8 days · Summit renewal upsell
  proposal         81 days · Atlas platform

THE NUMBERS, NAMES AND DATES IN THESE RUNS ARE THE STUDIO’S OWN EXAMPLES, INVENTED FOR THE RECORD; NO REAL COMPANY, PERSON OR PROPERTY IS NAMED.

QUESTIONS AT THE TABLE

Asked before the wire.

What does it need from me?

Pipeline.py hygiene · stale, past due. It asks first for the pipeline export with stage, amount, dates and next step, the team's stage odds from its closed deals, and the number to cover.

Does it send anything anywhere?

No. The machine is a standard-library Python program that runs on your own computer and sends nothing anywhere; the words run wherever an AI reads Markdown. No server, no account, no key.

What is on the record?

The self-test (13/13) and every command run on real example inputs, pasted into WITNESS.md as they printed; the punch on the face is the SHA-256 of SKILL.md, so a downloaded copy can be checked against this room.

Can it be wrong?

Yes — it is an AI reading a text file. The forecast is a weighted sum on the sheet, not a prediction. Hygiene is about the record, not the deal. The odds are only as good as the closed-deal history they came from; a young team has rough odds and should say so.

What will it never do?

It will never borrow another company's stage odds; never let a rep set the odds on their own deals; never forecast a deal with no amount or no next step.

← THE TRADE · THE FLOOR →

AT YOUR ELBOW, NEVER THE BOSS · NOT LEGAL, MEDICAL, TAX OR FINANCIAL ADVICE · NOT A PAYMENT CARD · © 2026 LUND STUDIO LLC

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